# Integration Catalog

> AnyTrack's directory of pre-built integrations — the catalog where you connect supported ad platforms, eCommerce platforms, affiliate networks, and analytics tools without custom setup.

# Integration Catalog

The Integration Catalog is AnyTrack's directory of pre-built integrations — the in-app and website catalog where you connect your marketing stack without coding. It groups supported ad platforms (Meta Ads, Google Ads, TikTok Ads), eCommerce platforms (Shopify, WooCommerce), affiliate networks (CJ, Impact, Refersion), and analytics tools (Google Analytics 4) so you can turn on conversion tracking and attribution regardless of the tools you use.

## Integration Catalog vs a Conversion Source

- [Conversion Source](/glossary/conversion-source) — the Integration Catalog is the *menu* of integrations AnyTrack supports; a Conversion Source is one integration you have actually connected and that is sending conversions in. You pick from the catalog to create a source.

## How the Integration Catalog works in AnyTrack

- Browse the catalog, select a platform, and connect it in minutes — no code or complex configuration.
- For platforms the catalog does not list, use a [Custom Integration](/docs/custom-integration) built on AnyTrack's universal methods: the [Conversion API](/glossary/conversion-api), the Tracking Tag, or an [Incoming Webhook](/glossary/incoming-webhook).
- Once connected, conversions appear in the Events Log with their timestamp, name, value, and raw payload.
