# Custom Plan

> What the AnyTrack Custom plan includes, who it is for, and how to request one when your needs go beyond the Advance plan.

The Custom plan is AnyTrack's negotiated plan for needs that go beyond Advance. This page covers what it includes, who it is for, and how to request one.

## TL;DR

**The AnyTrack Custom plan is for companies with high-volume or specialized tracking needs.** It includes everything in the [Advance plan](/docs/advance-plan) and removes the limits: unlimited websites and unlimited sessions, plus a custom tracking plan, custom implementation, and a managed tracking service. Pricing is negotiated, so you [contact the team](/docs/contact-support) rather than subscribe online.

| Attribute | Custom plan |
|-----------|-------------|
| Price | Negotiated - contact us |
| Best for | High-volume advertisers, large agencies, specialized setups |
| Most common use case | Unlimited-scale tracking with a managed, custom implementation |
| Monthly sessions | Unlimited |
| Properties (websites) | Unlimited |
| Conversion sources | Unlimited |
| Ad platform integrations | All 6, with multiple pixels per property |
| Conversion API | Included - unlimited integrations |
| Everything in Advance | Included |
| Free trial | Not applicable - arranged with sales |

## What the Custom plan adds over Advance

The Custom plan keeps every feature in the [Advance plan](/docs/advance-plan) and adds scale and hands-on setup:

| What it adds | Details |
|--------------|---------|
| Unlimited websites | No cap on the number of properties you can track. |
| Unlimited sessions | No monthly session limit and no overage. |
| Custom tracking plan | A tracking setup designed around your funnels, events, and reporting needs. |
| Custom implementation | AnyTrack works with you to build and deploy the tracking setup. |
| Managed tracking service | Ongoing management of your tracking by the AnyTrack team. |

<Callout icon="📘" theme="info">
**When Custom is the right plan.** Choose Custom when the Advance limits are not enough - more than 10 properties, sessions well beyond 3,000,000 per month - or when you want AnyTrack to plan, implement, and manage the tracking setup for you.
</Callout>

## Also included from every plan

Everything in the [Advance](/docs/advance-plan), [Personal](/docs/personal-plan), [Starter](/docs/starter-plan), and [Free](/docs/free-plan) plans is included - the Conversion API to all ad platforms, GA4, outgoing webhooks, custom integrations, cross-domain tracking, every pre-built integration, and the full tracking baseline. See the [plan comparison](/docs/plan-comparison) for the complete feature grid.

## How to get a Custom plan

The Custom plan is not self-serve. **[Contact the team](/docs/contact-support)** to scope your requirements and pricing. If you are already on the Advance plan and approaching its limits, reach out and the team will tailor a plan to your volume and setup.

<FaqAccordion
  title="Custom Plan FAQ"
  icon="fa-duotone fa-circle-question"
  lastReviewed="2026-06-23"
  items={[
    {
      question: "Who is the AnyTrack Custom plan for?",
      answer: "Companies with high-volume or specialized tracking needs - large advertisers, agencies, and businesses that have outgrown the Advance plan's 10 properties or 3,000,000 sessions, or that want a managed, custom implementation."
    },
    {
      question: "What does the Custom plan include?",
      answer: "Everything in the Advance plan, plus unlimited websites and sessions, a custom tracking plan, custom implementation, and a managed tracking service. See the <a href='/docs/plan-comparison'>plan comparison</a> for the full feature set."
    },
    {
      question: "How much does the Custom plan cost?",
      answer: "Pricing is negotiated based on your volume and requirements. There is no fixed price - <a href='/docs/contact-support'>contact the team</a> for a quote."
    },
    {
      question: "How do I request a Custom plan?",
      answer: "The Custom plan is not available to subscribe online. <a href='/docs/contact-support'>Contact AnyTrack</a> to scope your needs, and the team will tailor a plan and pricing."
    }
  ]}
/>

## Related articles

<Cards columns={2}>
  <Card title="Advance Plan" href="/docs/advance-plan" icon="fa-building">
    The largest self-serve plan - 10 properties, 10 webhooks, multiple pixels per property.
  </Card>
  <Card title="Compare Plans and Features" href="/docs/plan-comparison" icon="fa-table-list">
    Every feature side by side across all plans.
  </Card>
  <Card title="Contact Support" href="/docs/contact-support" icon="fa-headset">
    Reach the team to scope and price a Custom plan.
  </Card>
  <Card title="Pricing Model" href="/docs/pricing-model" icon="fa-tags">
    How session-based pricing and billing work.
  </Card>
</Cards>