HubSpot Deal Stage integration

You can now track HubSpot deal stages—including Deal Won—directly in AnyTrack and map them to Purchase with the deal amount as value, so your ad platforms optimize on real revenue, not just leads.

What's New

• Support for HubSpot deal stages, including Deal Won, in the AnyTrack integration.
• Stage-to-event mapping (e.g., Deal Won → Purchase) with Deal Amount sent as conversion value.
• Server-side delivery to Meta/Google via Conversion APIs with existing deduplication.

Impact

• Align bidding with closed revenue and high-ticket offers instead of proxy metrics—crucial for info businesses running webinars, carts, and CRM-driven sales .
• Shorter feedback loops from CRM to ads improve optimization confidence and scaling on verified outcomes .
• Cleaner reporting with fewer duplicates across cross-domain/email-led funnels, preserving attribution continuity

Get Started

• Open HubSpot in AnyTrack and enable Deal Stages; choose your stage → event mappings (e.g., Purchase).
• Set value source to Deal Amount and confirm currency; save.
• Create a test deal through your funnel, then validate in Meta/Google conversion dashboards.