Thrive Themes Integration

This guide provides steps to integrate Thrive Themes platform with AnyTrack for tracking form submissions, quiz completions, and custom events, including setting up tracking snippets, configuring custom fields, and using webhooks in Thrive Automator.

This guide provides steps to integrate ThriveLeads with AnyTrack for tracking form submissions, quiz completions, and custom events, including setting up tracking snippets, configuring custom fields, and using webhooks in ThriveLeads Automator.

Objectives:

Track form submissions and leads.
Track quiz completions.
Track other custom events.

Step 1: Add the Tracking Snippet

Insert the following snippet into your forms using the HTML element:

<script>AnyTrack('trigger', 'ViewContent', {
  label: 'optinForm',
    refId: document.cookie.match('_atcid=([^;]*)')[1] || ''
});
</script>

This snippet captures key tracking data and sends it to AnyTrack.

Step 2: Configure Custom Fields in ThriveLeads

Add a hidden field to your form.
Name the field: refId.
Autofill settings: Cookie Data
Value: _atcid

Step 3: Set Up Webhooks in ThriveLeads Automator

Create a Custom Integration in AnyTrack:
- Fill dummy values in postback parameters.
- Copy and clean the Postback URL (remove query parameters after ?).
Create an Automation in Automator:
- Trigger: Select the form you want to track (remember: custom fields are available only when you select a specific form)
- Action: Webhook.
- Paste the cleaned Postback URL.
Map Fields:
- Map refId to the hidden field refId.
- Add AnyTrack attributes like eventName, email, and fullName to improve tracking accuracy.

Webhook Parameters

AnyTrack Attribute	ThriveLeads Field	Description
`refId`	`refId`	Required.
`eventName`	Manual Input	Enter the event name manually (ThriveLeads doesn’t send event names).
`email`	`email`	Recommended for improving event match quality.
`fullName`	`name`	Optional but improves personalization and match quality.

Troubleshooting Tips

refIdNot Populating? Ensure the hidden field is correctly configured in ThriveLeads.
Webhook Not Triggering? Verify the URL in Automator and test the automation.
Email Data Missing? Check the field mapping and ensure the email field is captured in your form.