MyLead

Learn how to integrate Mylead with AnyTrack for automated conversion tracking. Set up postback URLs to track affiliate conversions and send data to your ad platforms for campaign optimization.

MyLead Integration Overview

The MyLead and AnyTrack integration enables marketers to automate their tracking process. It simplifies the conversion data flow by sending all of it from MyLead directly to AnyTrack. From there, AnyTrack forwards this data onto leading platforms such as Google Ads, Facebook Conversion API and TikTok API so that users can take full advantage of detailed insights into campaign performance on each platform in real-time.

How does the MyLead AnyTrack integration work:

Traffic: When visitors land on your website, AnyTrack collects traffic source data and First Party data.
Engagements: When visitors click on your MyLead affiliate links, AnyTrack does a few things:
1. Collects granular data tied to the OutboundClick.
2. Triggers Event Tracking API requests to your Tracking Tags and analytics.
Conversions: When visitors convert on the merchant’s website, AnyTrack receives real time conversion data through Postback URL.
Attribution: AnyTrack processes the conversion data and reports it across various reporting sections of the AnyTrack Dashboard.
Conversion API: AnyTrack then sends your conversions to your Ad Platforms’ Conversion API so you can feed your ad platform’s Machine Learning, AI and automatic optimization according to 100% of your conversion data.

Technical details

Reference	Value	Information
Tracking Group	`mylead`	The Tracking Group reference can be used to activate AutoTag .
Subid Parameter	`ml_sub5`	The Subid Parameter used to pass the AnyTrack `click_id`.
Tracking Method	`Postback URL`	-

Standard Conversions

Event Name	Details	Data Source
`OutboundClick`	When a visitor clicks on MyLead offer links.	AnyTrack JS Tag
`Lead`	When a free registration is recorded in MyLead.	Postback URL
`Purchase`	When a user generates a commission in MyLead.	Postback URL

The MyLead Postback URL

The Postback URL is fully pre-defined and ready to be implemented with your MyLead account.

https://t1.anytrack.io/hBtoE3hN/collect/mylead?transaction_id=[transaction_id]&program_id=[program_id]&program_name=[program_name]&program_config_id=[program_config_id]&payout=[payout]&payout_decimal=[payout_decimal]&status=[status]&currency=[currency]&ip=[ip]&country_code=[country_code]&ml_sub1=[ml_sub1]&ml_sub2=[ml_sub2]&ml_sub3=[ml_sub3]&ml_sub4=[ml_sub4]&ml_sub5=[ml_sub5]

Setup Guide

Step #1: Add MyLead to your AnyTrack Account

Go to the Integration Catalog, search for MyLead.
Now click on the MyLead cardand then Click on Install.

Step #2: Connect your MyLead account

Copy the preconfigured Postback URL
Follow this link to Open the Postback URL settings.
Add a new Postback URL
Select Any
Paste the Postback URL
Save

Step #3: Adjust the Conversion Event Mapping

The Event Mapping allows you to define which events to track and map them to Conversion Events you will forward to your Ads Integrations (e.g., Facebook Conversion API)

Validate your integration

This section will enable you to validate the main aspects of your setup.

Link tracking

Since Tracking starts when visitors clicks on offer links, you verify that your links are tracked and AutoTagged.

AutoTag Methods

Default: By default, AnyTrack automatically identifies and AutoTags MyLead links found on your website.
AutoScan: AnyTrack scans links that are embedded in redirects plugins and AutoTags them accordingly.
Manual:
- Tracking Group Attribute: You add the tracking group attribute to links according to their tracking requirements. For example: data-tracking-group="mylead" or rel="mylead". More about Tracking Group.
- Click ID Token: You Manually append the subid: &ml_sub5=--CLICK-ID-- to the offer link.

Once the links are set up, you can check in your MyLead account reports and see whether the ml_sub5 parameters are passed to the offer links.

Here is an example of how you would manually update links frommylead:

<a href="https://example.foo/goto/mylead" data-tracking-group="mylead">Hover on theMyLead Demo
Link to see the AnyTrack `click_id`</a>

Hover on the MyLead Demo Link to see the AnyTrack click_id

📘 Tracking

Tracking Group refers to the integration technology. For example, MyLead Tracking Group tracking group is mylead and ClickBank is ClickBank. The Tracking Group

Conversion Tracking

To validate your setup, you wait for a conversion or trigger a test conversion yourself and inspect the conversion logs.

MyLead conversion payload example

{
  "AnyTrack": "1100l35864",
  "customer_type": "existing",
  "country": "US",
  "referer": "https://www.chewy.com/",
  "search_keyword": null,
  "search_engine_id": null,
  "conversion_time": "1684692689",
  "`conversion_id`": "1011l2002827904",
  "publisher_reference":"mz7yYainzaN6hkc52QVBg",
  "publisher_commission": "10.57",
  "creative_id": "0",
  "source_referer": null,
  "advertiser_reference": null,
  "conversion_type": "1",
  "creative_type": "0",
  "conversion_reference": "1354998698",
  "metadata_query_string": null,
  "currency": "USD",
  "tracking_method": "clickref",
  "value": "52.85",
  "items": [
    {
      "item_code": null,
      "item_id": "1011l860699483",
      "item_sku": "332503",
      "item_commission": "3.5720",
      "item_type": "S",
      "item_gp": null,
      "item_publisher_commission": "3.5720",
      "item_meta": null,
      "item_status": "1",
      "item_value": "17.8600",
      "item_category": "11130",
      "item_vertical": null
    },
    {
      "item_code": null,
      "item_id": "1011l860699484",
      "item_sku": null,
      "item_commission": "0.0000",
      "item_type": "S",
      "item_gp": null,
      "item_publisher_commission": "0.0000",
      "item_meta": null,
      "item_status": "1",
      "item_value": "0.0000",
      "item_category": "COMMISSION",
      "item_vertical": null
    },
    {
      "item_code": null,
      "item_id": "1101l859617416",
      "item_sku": "677350",
      "item_commission": "6.9980",
      "item_type": "S",
      "item_gp": null,
      "item_publisher_commission": "6.9980",
      "item_meta": null,
      "item_status": "1",
      "item_value": "34.9900",
      "item_category": "2802",
      "item_vertical": null
    }
  ],
  "campaign_id": "1100l517",
  "query_string": null,
  "user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 16_4_1 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/16.4 Mobile/15E148 Safari/604.1"
}

FAQ and Troubleshooting

FAQ was last reviewed on 2026-06-10

Can I import past conversions into AnyTrack?

No. AnyTrack can only ingest conversions that have been triggered following a visitor session on your website.

Can I track direct linking campaigns?

Yes, but this requires a custom setup. Please refer to this article.

Can I use a different <code>subid</code> parameter than the one predefined by AnyTrack?

No.

Can I track conversions without the <code>click_id</code>?

No. The click_id passed to the MyLead links is required to track conversions.

The Conversion Event Name is not what I am expecting, how can I change it?

You can update the Event Mapping in the Integration page.