Everad

Everad Integration Overview

The Everad and AnyTrack integration helps advertisers simplify their post-click tracking. By connecting the two platforms, conversion data is sent from Everad to AnyTrack and then sent to other ad platforms like Google Ads, Facebook Conversion API and TikTok API. This saves time by simplifying multiple steps of manual setup processes into one automated process with a single point of control.

Before you begin

• You have an AnyTrack account with a paid subscription
• You have an active Everad affiliate account
• The AnyTrack Tracking Tag is installed on your website

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AnyTrack Tag required

The Everad integration only works when the AnyTrack Tracking Tag is installed in the head section of your website, funnel, or landing pages. Learn how to Install the AnyTrack Tag on your website.

How does the Everad AnyTrack integration work:

1. Traffic: When visitors land on your website, AnyTrack collects traffic source data and First Party data.
2. Engagements: When visitors click on your Everad affiliate links, AnyTrack does a few things:
   1. Collects granular data tied to the OutboundClick.
   2. Triggers Event Tracking API requests to your Tracking Tags and analytics.
3. Conversions: When visitors convert on the merchant’s website, AnyTrack receives real time conversion data through Postback URL.
4. Attribution: AnyTrack processes the conversion data and reports it across various reporting sections of the AnyTrack Dashboard.
5. Conversion API: AnyTrack then sends your conversions to your Ad Platforms’ Conversion API so you can feed your ad platform’s Machine Learning, AI and automatic optimization according to 100% of your conversion data.

Technical details

Reference	Value	Information
Tracking Group	everad	The Tracking Group reference can be used to activate AutoTag.
Subid Parameter	sid1	The Subid Parameter used to pass the AnyTrack click_id.
Tracking Method	Postback URL	-

Standard Conversions

Event Name	Details	Data Source
OutboundClick	When a visitor clicks on Everad offer links.	AnyTrack JS Tag
Lead	Everad sends the status pending. AnyTrack records the lead without a value.	Postback URL
CompleteRegistration	Everad sends the status approved.	Postback URL

The Everad Postback URL

The Postback URL is fully pre-defined and ready to be implemented with your Everad account.

https://t1.anytrack.io/hBtoE3hN/collect/everad?id={id}&offer_id={offer_id}&campaign_id={campaign_id}&sid1={sid1}&sid2={sid2}&sid3={sid3}&sid4={sid4}&sid5={sid5}&payout={payout}&currency={currency}&ip={ip}&status={status}

Setup Guide

Step #1: Add Everad to your AnyTrack Account

1. Go to the Integration Catalog, search for Everad.

2. Now click on the Everad cardand then Click on Install.

Step #2: Connect your Everad account

1. Copy the predefined Postback URL
2. Go to your account to access your event tracking settings page.
3. Click the “edit” settings button
4. Paste the postback URL
5. Save

Step #3: Check the event mapping

The Everad integration uses a fixed event mapping. AnyTrack sets the conversion event for each Everad conversion, as the events table above shows. To send a different event name to an ad platform, use the Event mapping feature of that ad integration.

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Validate your integration

This section will enable you to validate the main aspects of your setup.

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Install the AnyTrack Pixel Helper Extension

Install the AnyTrack Pixel Helper Chrome extension to verify the AnyTrack Tag is installed on your website. It also shows connected ad platforms and browser-side events. View the Pixel Helper guide.

Link tracking

Since Tracking starts when visitors clicks on offer links, you verify that your links are tracked and AutoTagged.

AutoTag Methods

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Reminder about AutoTag:

AutoTag is a function that is enabled by default through the AnyTrack Tracking Tag, and that appends sid1 & click_id data to affiliate links. Learn more about AutoTag.

• Default: AutoTag does not detect Everad links from their URL. Add the tracking group attribute or the click ID token to each Everad link (see Manual below).
• AutoScan: AnyTrack scans links that are embedded in redirects plugins and AutoTags them accordingly.
• Manual:
  • Tracking Group Attribute: You add the tracking group attribute to links according to their tracking requirements. For example: data-tracking-group="everad" or rel="everad". More about Tracking Group.
  • Click ID Token: You Manually append the subid: &sid1=--CLICK-ID-- to the offer link.

Once the links are set up, you can check in your Everad account reports and see whether the sid1 parameters are passed to the offer links.

Here is an example of how you would manually update links fromeverad:

<a href="https://example.foo/goto/everad" data-tracking-group="everad">Hover on theEverad Demo
Link to see the AnyTrack click_id</a>

Hover on the Everad Demo Link to see the AnyTrack click_id

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Tracking

The Tracking Group identifies which integration a link belongs to, so AutoTag knows which subid parameter to append. Everad’s tracking group is everad.

Conversion Tracking

To validate your setup, you wait for a conversion or trigger a test conversion yourself and inspect the conversion logs.

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FAQ and Troubleshooting

FAQ was last reviewed on 2026-11-10

Can I import past conversions into AnyTrack?

No. AnyTrack can only ingest conversions that have been triggered following a visitor session on your website.

Can I track direct linking campaigns?

Yes, but this requires a custom setup. Please refer to this article.

Can I use a different <code>subid</code> parameter than the one predefined by AnyTrack?

No.

Can I track conversions without the <code>click_id</code>?

No. The click_id passed to the Everad links is required to track conversions.

The Conversion Event Name is not what I am expecting, how can I change it?

You cannot change it in the Everad integration, because the integration uses a fixed event mapping. To send a different event name to an ad platform, use the Event mapping feature of that ad integration.