Review Site and Partner Funnel
Send ClickFunnels 2.0 purchases from a partner AnyTrack account back to your review site property and your ad platform.
You run ads to a review page on your domain. The review page recommends an offer that sells through a ClickFunnels 2.0 funnel. A partner owns the funnel and tracks it in another AnyTrack account. This guide sends the funnel purchases back to your review site property, so your ad platform receives them with your ad click.
How the Data Travels
Section titled “How the Data Travels”Review Site to a Partner Funnel
Shared start:
- Visitor clicks your ad. Tools: Google Ads. The visitor lands on your review page and clicks the link to the partner funnel.
- Visitor buys in the funnel. Tools: ClickFunnels. The link carries
atrefid. The partner property records the order from its webhook. Data: atrefid (present).
Is the exact funnel host in your cross-domain list?
Path 1, working path: Funnel host in the list.
- AnyTrack copies the purchase. Your list has the host of the funnel pages, for example
offer.partner.com. Data: offer.partner.com (present).
Path 2, broken path: Only the root domain in the list.
- AnyTrack does not copy the purchase. Your list has
partner.comonly. Across accounts, the root domain does not match the funnel host. Data: offer.partner.com (missing). Break point: The host check fails, so the purchase stays in the partner account.
Path 1 result: Purchase on your property. Your property attributes the purchase to your ad and sends it to the ad platform.
Path 2 result: No purchase on your property. The links still carry atrefid, but your ad platform never receives the purchase.
ClickFunnels sends the order to the partner property through a webhook. AnyTrack matches the order to the funnel visit, which arrived with atrefid. AnyTrack then copies the order to your review site property, if the host of the funnel page is in your cross-domain list.
Who Does What
Section titled “Who Does What”| Task | You (review site account) | Partner (funnel account) |
|---|---|---|
| Tracking Tag | On every review page | In the Header Code of every funnel page |
| Integration | Your ad platform | ClickFunnels 2.0, with the AnyTrack webhook |
| Cross-Domain Settings | Domains, Sync Conversions, and Event Names | None |
Step 1: The Partner Sets Up the Funnel Property
Section titled “Step 1: The Partner Sets Up the Funnel Property”The partner does these steps in the funnel account:
- Set up the ClickFunnels 2.0 integration. Follow ClickFunnels 2.0, including the Tracking Tag and the webhook.
- Make a test order in the funnel.
- Verify that the
Purchaseshows in the Conversions Report of the funnel property.
Step 2: Find Each Host of the Funnel
Section titled “Step 2: Find Each Host of the Funnel”- Open each step of the funnel in your browser: the sales page, the order page, and the upsell page.
- Read the host in the address bar of each step, for example
offer.partner.com. - Note each different host. A funnel on a custom domain and a funnel on a ClickFunnels domain have different hosts.
Step 3: Configure Your Review Site Property
Section titled “Step 3: Configure Your Review Site Property”- Open your review site property.
- Open the Settings tab, then find Cross-Domain Settings.
- In Additional Domains, enter the root domain of the funnel, for example
partner.com. Press Enter. - Enter each exact host from Step 2, for example
offer.partner.com. Press Enter after each host. - Turn on Enable to sync Conversions triggered on cross-domain properties with this property.
- In Event Names, keep
Purchase. RemoveCompleteRegistrationif you do not want the opt-ins of the funnel. - Click Save.
Step 4: Verify the Setup
Section titled “Step 4: Verify the Setup”- Open the review page in a new incognito window.
- Hover over the link to the funnel. The link URL must contain
?atrefid=. - Click the link and complete a test order in the funnel.
- Ask the partner to verify that the
Purchaseshows in the funnel property. - Open the Conversions Report of your review site property. The same
Purchaseshows with the traffic source of your visit.
What to Expect
Section titled “What to Expect”| Funnel event | Event name in AnyTrack | Copied to your review site property |
|---|---|---|
Paid order (order.completed) | Purchase | Yes, when Purchase is in your Event Names list |
Opt-in (contact.created) | CompleteRegistration | Yes, when CompleteRegistration is in your Event Names list |
Upsell order (order.completed) | Purchase | Yes, as a separate Purchase for each upsell |
The partner funnel property keeps each event too, as a referral from your domain. Your review site property sends the copies to your connected ad platforms through the Conversion API.
Related Articles
Section titled “Related Articles”- Cross-Domain Tracking: when you need it and how it works
- Cross-Domain Settings: each field and the host rule
- ClickFunnels 2.0: the funnel integration
- Advertorial and Partner Shop: the same setup with a shop
Frequently Asked Questions
FAQ was last reviewed on 2026-11-12
The funnel purchase shows in the partner account but not in mine. What do I check?
atrefid. 2. The exact host of the funnel page is in your Additional Domains list. 3. Purchase is in your Event Names list. 4. The funnel pages load the Tracking Tag of the partner property, in the Header Code.Does my review site property receive the upsells of the funnel?
order.completed webhook, and the partner property records it as a Purchase. With Purchase in your Event Names list, AnyTrack copies each upsell to your review site property as a separate Purchase.