partnerstack
PartnerStack Integration Overview The AnyTrack and PartnerStack integration is a powerful combination that helps marketers drive better results. By connecting the two systems, conversion data is sent from PartnerStack to AnyTrack, which then forwards it to platforms such as Google Ads, Facebook Conversion API and TikTok API for improved accuracy in tracking conversions. Before you begin
- You have an AnyTrack account with a paid subscription
- You have an active PartnerStack affiliate account
- The AnyTrack <code>Tracking Tag</code> is installed on your website
### How does the PartnerStack AnyTrack integration work: 1. Traffic: When visitors land on your website, AnyTrack collects traffic source data and First Party data. 2. Engagements: When visitors click on your PartnerStack affiliate links, AnyTrack does a few things: 1. Collects granular data tied to the OutboundClick. 2. Triggers Event Tracking API requests to your Tracking Tags and analytics. 3. Conversions: When visitors convert on the merchant's website, AnyTrack receives real time conversion data through Postback URL. 4. Attribution: AnyTrack processes the conversion data and reports it across various reporting sections of the AnyTrack Dashboard. 5. Conversion API: AnyTrack then sends your conversions to your Ad Platforms' Conversion API so you can feed your ad platform's Machine Learning, AI and automatic optimization according to 100% of your conversion data. ### Technical details | Reference | Value | Information | | --------------- | :------------- | :--------------------------------------------------------------------------------- | | Tracking Group | partnerstack | The Tracking Group reference can be used to activate AutoTag. | | Subid Parameter | sid2 | The Subid Parameter used to pass the AnyTrack click_id. | | Tracking Method | Postback URL | - | ### Standard Conversions | Event Name | Details | Data Source | | :-------------- | :---------------------------------------------------- | :-------------- | | OutboundClick | When a visitor clicks on PartnerStack offer links. | AnyTrack JS Tag | | Lead | When a free registration is recorded in PartnerStack. | Postback URL | | Purchase | When a user generates a commission in PartnerStack. | Postback URL | ### The PartnerStack Postback URL The Postback URL is fully pre-defined and ready to be implemented with your PartnerStack account. http https://t1.anytrack.io/hBtoE3hN/collect/partnerstack-test ## Setup Guide ### Step #1: Add PartnerStack to your AnyTrack Account 1. Go to the Integration Catalog, search for PartnerStack. 2. Now click on the PartnerStack cardand then Click on Install. ### Step #2: Connect your PartnerStack account 1. Copy the Predefined Postback URL. 2. Login to your affiliate panel and go to Profile Settings > Postback 3. Create a new Postback 4. Paste the Postback URL in the Endpoint URL field. 5. Fill the Postback name (i.e. "AnyTrack") 6. Selected all Event Types as well as Create and Update 7. Click on Create Postback. 8. Click on Send Test Event to validate your setup. 9. Return to AnyTrack and check the Event Log to see the test event. ### Step #3: Adjust the Conversion Event Mapping The Event Mapping allows you to define which events to track and map them to Conversion Events you will forward to your Ads Integrations (e.g., Facebook Conversion API) *** ## Validate your integration This section will enable you to validate the main aspects of your setup. ### Install the AnyTrack Pixel Helper Extension Install the AnyTrack Pixel Helper Chrome extension to verify the AnyTrack Tag is installed on your website. It also shows connected ad platforms and browser-side events. See the Pixel Helper docs.
### Link tracking Since Tracking starts when visitors clicks on offer links, you verify that your links are tracked and AutoTagged. ### AutoTag Methods ### Reminder about AutoTag: AutoTag is a function that is enabled by default through the AnyTrack Tracking Tag, and that appends sid2 & click_id data to affiliate links. Learn AutoTag documentation.
* Default: By default, AnyTrack automatically identifies and AutoTags PartnerStack links found on your website. * AutoScan: AnyTrack scans links that are embedded in redirects plugins and AutoTags them accordingly. * Manual: * Tracking Group Attribute: You add the tracking group attribute to links according to their tracking requirements. For example: data-tracking-group="partnerstack" or rel="partnerstack". More about Tracking Group. * Click ID Token: You Manually append the subid: &sid2=--CLICK-ID-- to the offer link. Once the links are set up, you can check in your PartnerStack account reports and see whether the sid2 parameters are passed to the offer links. Here is an example of how you would manually update links frompartnerstack: html <a href="https://example.foo/goto/partnerstack" data-tracking-group="partnerstack">Hover on thePartnerStack Demo Link to see the AnyTrack `click_id`</a> > 📘 Tracking > > Tracking Group refers to the integration technology. For example, PartnerStack Tracking Group tracking group is partnerstack and ClickBank is ClickBank. The Tracking Group ### Conversion Tracking To validate your setup, you wait for a conversion or trigger a test conversion yourself and inspect the conversion logs. PartnerStack conversion payload example json { "AnyTrack": "1100l35864", "customer_type": "existing", "country": "US", "referer": "https://www.chewy.com/", "search_keyword": null, "search_engine_id": null, "conversion_time": "1684692689", "`conversion_id`": "1011l2002827904", "publisher_reference":"mz7yYainzaN6hkc52QVBg", "publisher_commission": "10.57", "creative_id": "0", "source_referer": null, "advertiser_reference": null, "conversion_type": "1", "creative_type": "0", "conversion_reference": "1354998698", "metadata_query_string": null, "currency": "USD", "tracking_method": "clickref", "value": "52.85", "items": [ { "item_code": null, "item_id": "1011l860699483", "item_sku": "332503", "item_commission": "3.5720", "item_type": "S", "item_gp": null, "item_publisher_commission": "3.5720", "item_meta": null, "item_status": "1", "item_value": "17.8600", "item_category": "11130", "item_vertical": null }, { "item_code": null, "item_id": "1011l860699484", "item_sku": null, "item_commission": "0.0000", "item_type": "S", "item_gp": null, "item_publisher_commission": "0.0000", "item_meta": null, "item_status": "1", "item_value": "0.0000", "item_category": "COMMISSION", "item_vertical": null }, { "item_code": null, "item_id": "1101l859617416", "item_sku": "677350", "item_commission": "6.9980", "item_type": "S", "item_gp": null, "item_publisher_commission": "6.9980", "item_meta": null, "item_status": "1", "item_value": "34.9900", "item_category": "2802", "item_vertical": null } ], "campaign_id": "1100l517", "query_string": null, "user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 16_4_1 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/16.4 Mobile/15E148 Safari/604.1" } *** FAQ and Troubleshooting
FAQ was last reviewed on 2026-02-24
No. AnyTrack can only ingest conversions that have been triggered following a visitor session on your website.Yes, but this requires a custom setup. Please refer to this article.No.No. The click_id passed to the PartnerStack links is required to track conversions.You can update the Event Mapping in the Integration page. ## Take these steps to troubleshoot errors you encounter in AnyTrack * ### General troubleshooting * [ ] Verify that your Tracking Tag is set in the head section of your website. * [ ] If you're on the free plan, verify that you didn't reach the monthly traffic limit and upgrade if needed. * ### Conversion sources When you are not tracking conversions, or most conversions trigger an error follow the guidelines below. > 🚧 **** > > Before you reach out to the tech support, please inspect the conversion log to see what type of errors you are getting and try to fix the integration by following these troubleshooting guidelines. * ### Native integrations Native integrations refer to platforms that are predefined in the catalog and should provide an error-free data flow.\ The most common error is that the click_id is unknown or missing. It happens when AutoTag could not be activated. * [ ] Check that your links are not hidden behind some JavaScript or double redirects. * [ ] Check that the links are in a standard a element. * [ ] Try to manually set the tracking group attribute (check the integration guidelines). * [ ] Check whether your offers are not getting traffic from websites where the AnyTrack Tag isn't set. * [ ] If you just installed AnyTrack, errors might be from traffic that wasn't tracked by AnyTrack. * #### Conversion data doesn't trigger an error 🔴, but is not validated 🟢: * [ ] Check that the Postback URL you've set in the integration matches the pre-defined Postback URL we provide. * [ ] Copy the Event Reference from the Conversion Event Log and contact the support. * #### You're not getting any conversions: * [ ] Check that the Postback URL is set and active in your platform. * [ ] Check that you're passing the correct AutoTag sid2 parameter to the offer link. * [ ] Check that the Postback URL is correctly inserted in the custom integration.
Conversion API and TikTok API for improved accuracy in tracking conversions. Before you begin
- You have an AnyTrack account with a paid subscription
- You have an active PartnerStack affiliate account
- The AnyTrack <code>Tracking Tag</code> is installed on your website
OutboundClick. 2. Triggers Event Tracking API requests to your Tracking Tags and analytics. 3. Conversions: When visitors convert on the merchant's website, AnyTrack receives real time conversion data through Postback URL. 4. Attribution: AnyTrack processes the conversion data and reports it across various reporting sections of the AnyTrack Dashboard. 5. Conversion API: AnyTrack then sends your conversions to your Ad Platforms' Conversion API so you can feed your ad platform's Machine Learning, AI and automatic optimization according to 100% of your conversion data. ### Technical details | Reference | Value | Information | | --------------- | :------------- | :--------------------------------------------------------------------------------- | | Tracking Group | partnerstack | The Tracking Group reference can be used to activate AutoTag. | | Subid Parameter | sid2 | The Subid Parameter used to pass the AnyTrack click_id. | | Tracking Method | Postback URL | - | ### Standard Conversions | Event Name | Details | Data Source | | :-------------- | :---------------------------------------------------- | :-------------- | | OutboundClick | When a visitor clicks on PartnerStack offer links. | AnyTrack JS Tag | | Lead | When a free registration is recorded in PartnerStack. | Postback URL | | Purchase | When a user generates a commission in PartnerStack. | Postback URL | ### The PartnerStack Postback URL The Postback URL is fully pre-defined and ready to be implemented with your PartnerStack account. http https://t1.anytrack.io/hBtoE3hN/collect/partnerstack-test ## Setup Guide ### Step #1: Add PartnerStack to your AnyTrack Account 1. Go to the Integration Catalog, search for PartnerStack. 2. Now click on the PartnerStack cardand then Click on Install. ### Step #2: Connect your PartnerStack account 1. Copy the Predefined Postback URL. 2. Login to your affiliate panel and go to Profile Settings > Postback 3. Create a new Postback 4. Paste the Postback URL in the Endpoint URL field. 5. Fill the Postback name (i.e. "AnyTrack") 6. Selected all Event Types as well as Create and Update 7. Click on Create Postback. 8. Click on Send Test Event to validate your setup. 9. Return to AnyTrack and check the Event Log to see the test event. ### Step #3: Adjust the Conversion Event Mapping The Event Mapping allows you to define which events to track and map them to Conversion Events you will forward to your Ads Integrations (e.g., Facebook Conversion API) *** ## Validate your integration This section will enable you to validate the main aspects of your setup. ### Install the AnyTrack Pixel Helper Extension Install the AnyTrack Pixel Helper Chrome extension to verify the AnyTrack Tag is installed on your website. It also shows connected ad platforms and browser-side events. See the Pixel Helper docs.### Link tracking Since Tracking starts when visitors clicks on offer links, you verify that your links are tracked and AutoTagged. ### AutoTag Methods
### Reminder about AutoTag: AutoTag is a function that is enabled by default through the AnyTrack Tracking Tag, and that appends* Default: By default, AnyTrack automatically identifies and AutoTags PartnerStack links found on your website. * AutoScan: AnyTrack scans links that are embedded in redirects plugins and AutoTags them accordingly. * Manual: * Tracking Group Attribute: You add the tracking group attribute to links according to their tracking requirements. For example:sid2&click_iddata to affiliate links. Learn AutoTag documentation.
data-tracking-group="partnerstack" or rel="partnerstack". More about Tracking Group. * Click ID Token: You Manually append the subid: &sid2=--CLICK-ID-- to the offer link. Once the links are set up, you can check in your PartnerStack account reports and see whether the sid2 parameters are passed to the offer links. Here is an example of how you would manually update links frompartnerstack: html <a href="https://example.foo/goto/partnerstack" data-tracking-group="partnerstack">Hover on thePartnerStack Demo Link to see the AnyTrack `click_id`</a> > 📘 Tracking > > Tracking Group refers to the integration technology. For example, PartnerStack Tracking Group tracking group is partnerstack and ClickBank is ClickBank. The Tracking Group ### Conversion Tracking To validate your setup, you wait for a conversion or trigger a test conversion yourself and inspect the conversion logs. PartnerStack conversion payload example json { "AnyTrack": "1100l35864", "customer_type": "existing", "country": "US", "referer": "https://www.chewy.com/", "search_keyword": null, "search_engine_id": null, "conversion_time": "1684692689", "`conversion_id`": "1011l2002827904", "publisher_reference":"mz7yYainzaN6hkc52QVBg", "publisher_commission": "10.57", "creative_id": "0", "source_referer": null, "advertiser_reference": null, "conversion_type": "1", "creative_type": "0", "conversion_reference": "1354998698", "metadata_query_string": null, "currency": "USD", "tracking_method": "clickref", "value": "52.85", "items": [ { "item_code": null, "item_id": "1011l860699483", "item_sku": "332503", "item_commission": "3.5720", "item_type": "S", "item_gp": null, "item_publisher_commission": "3.5720", "item_meta": null, "item_status": "1", "item_value": "17.8600", "item_category": "11130", "item_vertical": null }, { "item_code": null, "item_id": "1011l860699484", "item_sku": null, "item_commission": "0.0000", "item_type": "S", "item_gp": null, "item_publisher_commission": "0.0000", "item_meta": null, "item_status": "1", "item_value": "0.0000", "item_category": "COMMISSION", "item_vertical": null }, { "item_code": null, "item_id": "1101l859617416", "item_sku": "677350", "item_commission": "6.9980", "item_type": "S", "item_gp": null, "item_publisher_commission": "6.9980", "item_meta": null, "item_status": "1", "item_value": "34.9900", "item_category": "2802", "item_vertical": null } ], "campaign_id": "1100l517", "query_string": null, "user_agent": "Mozilla/5.0 (iPhone; CPU iPhone OS 16_4_1 like Mac OS X) AppleWebKit/605.1.15 (KHTML, like Gecko) Version/16.4 Mobile/15E148 Safari/604.1" } *** FAQ and Troubleshooting
FAQ was last reviewed on 2026-02-24
No. AnyTrack can only ingest conversions that have been triggered following a visitor session on your website.
Yes, but this requires a custom setup. Please refer to this article.
No.
No. The
click_id passed to the PartnerStack links is required to track conversions.You can update the Event Mapping in the Integration page.
Tracking Tag is set in the head section of your website. * [ ] If you're on the free plan, verify that you didn't reach the monthly traffic limit and upgrade if needed. * ### Conversion sources When you are not tracking conversions, or most conversions trigger an error follow the guidelines below. > 🚧 **** > > Before you reach out to the tech support, please inspect the conversion log to see what type of errors you are getting and try to fix the integration by following these troubleshooting guidelines. * ### Native integrations Native integrations refer to platforms that are predefined in the catalog and should provide an error-free data flow.\ The most common error is that the click_id is unknown or missing. It happens when AutoTag could not be activated. * [ ] Check that your links are not hidden behind some JavaScript or double redirects. * [ ] Check that the links are in a standard a element. * [ ] Try to manually set the tracking group attribute (check the integration guidelines). * [ ] Check whether your offers are not getting traffic from websites where the AnyTrack Tag isn't set. * [ ] If you just installed AnyTrack, errors might be from traffic that wasn't tracked by AnyTrack. * #### Conversion data doesn't trigger an error 🔴, but is not validated 🟢: * [ ] Check that the Postback URL you've set in the integration matches the pre-defined Postback URL we provide. * [ ] Copy the Event Reference from the Conversion Event Log and contact the support. * #### You're not getting any conversions: * [ ] Check that the Postback URL is set and active in your platform. * [ ] Check that you're passing the correct AutoTag sid2 parameter to the offer link. * [ ] Check that the Postback URL is correctly inserted in the custom integration.Updated about 6 hours ago