Copecart

Copecart is an e-commerce platform. When you integrate Copecart into AnyTrack you can track your sales and send them to your connected ad networks via Conversion APIincluding rich first-party dataand attribution to improve ad targeting, retargeting, and audiences, consequently ROASand other conversion metrics improve.

Overview

While we don't have a native Copecart integration we leverage our general-purpose Custom Integration and Copecart's IPN (Instant Payment Notifications) system to track all your sales automatically from Copecart. With this custom integration, you can now send data like revenue, product name, customer name, email, etc, easily and accurately to platforms' conversion APIssuch as Google Ads, Facebook TikTok Ads, etc for efficient conversion and attribution marketing.

Setup Guide

On AnyTrack:

create a custom integration and remove the query parameters, the url will look like this:

https://t1.anytrack.io/Hzp355MZ/collect/custom-copecart

Then in Copecart navigate to Settings > IPN Integrations

Then click on New INtegration and select type: generic and click create integration

Give your integration a name e.g "ToAnytrack"

in secret key enter: KEY

in Notification URL paste the postback link from the AnyTrack Custom Integration (without the query parameter) for integration type select: contact fulfillment, and save your changes

Now you need to add the following code to your links going to your Copecart checkout,

metadata=--CLICK-ID--

metadata is the parameter used by copecart to pass tracking parameter, this is their document

https://intercom.help/copehelp/en/articles/6959608-sales-tracking

your link to checkout will look like this: https://www.copecart.com/products/fe65ec63/checkout?metadata=--CLICK-ID--

publish the link on a page that has the AnyTrack Tag installed, the Tag will replace the --click-id-- with the actual value

Generate a test sale, it will arrive to the Events Log of the Custom Integration.

ps. according to their AI, it is possible to send additional query parameters , customer tried, but the IPN only sent back the metadata parameter

Alternative: Use the Copecart Zapier integration to send the data to custom integration