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Snapchat Ads UTM Parameters

Use Snapchat Ads UTM parameters with AnyTrack for accurate conversion tracking and campaign attribution. Track campaign performance across platforms and build custom audiences.

Snapchat UTM Parameters Template

Use this template to track Snapchat Ads campaigns in AnyTrack:

`utm_source`=snapchat&`utm_medium`=cpc&`utm_campaign`={{campaign.name}}&utm_id={{campaign.id}}&`utm_term`={{creative.name}}&`utm_content`={{creative.headline}}&adSetId={{adSet.id}}&adId={{ad.id}}&adSetName={{adSet.name}}

Dynamic parameters substitute automatically when your ads run. All UTM parameters sync with Google Analytics and other connected ad networks for unified reporting.

Updated about 3 hours ago