AnyTrack Property

Learn what an AnyTrack Property is, why you need one, and how to create and manage properties to track conversions across your websites and apps.

What is an AnyTrack Property?

An AnyTrack Property is a container that tracks all conversions and user interactions for a single website or app. Think of it as a tracking workspace dedicated to one specific website.

Each Property has:

  • Unique Property ID - Identifies your tracking data
  • Dedicated tracking tag - JavaScript code you install on your website
  • Separate reports - Campaign Reports and Conversion Reports specific to this website
  • Custom settings - Timezone, currency, and tracking preferences
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Simple Analogy

If you have an eCommerce store and an affiliate blog, each needs its own Property. Each Property tracks its own conversions separately, just like having separate Google Analytics properties for different websites.

Why Create a Property?

Organize Your Tracking Keep conversion data separate for each website, making reports clearer and more actionable.

Customize Settings Set the right timezone and currency for each website's location and audience.

Scale Your Tracking Track conversions across multiple websites, landing pages, or apps without data mixing together.

When to Create a Property

Create a separate Property for each:

  • ✅ Different website domain (example.com vs. blog.example.com)
  • ✅ Separate business or brand
  • ✅ Different conversion tracking needs (eCommerce vs. lead generation)
  • ✅ Mobile app (separate from website)

Use the same Property for:

  • ✅ Different pages on the same website
  • ✅ Subdomains that are part of the same user journey (www.example.com and checkout.example.com)
  • ✅ Different marketing campaigns on the same website
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Not sure? Start with one Property. You can always create additional Properties later as your tracking needs grow.

What Types of Websites Can Use Properties?

AnyTrack Properties work for any website type:

Affiliate Marketing Track clicks and conversions from affiliate offers across multiple programs.

eCommerce Track product views, add-to-cart events, and purchases with revenue data.

Lead Generation Track form submissions, phone calls, and other lead conversion events.

Content & Publishing Track ad clicks, affiliate promotions, and user engagement on content sites.

SaaS & Web Apps Track sign-ups, trial starts, and subscription conversions.

Landing Pages Track single-page funnels for specific campaigns or offers.

Understanding Your Property ID

Your Property ID is a unique identifier that connects your website to your AnyTrack account.

Where to Find Your Property ID

  1. Go to your AnyTrack Dashboard
  2. Click Property Settings in the left sidebar
  3. Select your Property from the dropdown (if you have multiple)
  4. Click the Tracking Script tab
  5. Your Property ID appears in the tracking code
How to find the property ID in the AnyTrack dashboard.

The Property ID can be found in the Tracking Script tab.

When You Need Your Property ID

  • Installing the tracking tag - The Property ID is embedded in your tracking script
  • Troubleshooting - Support may ask for your Property ID to investigate issues
  • API integrations - Some integrations require your Property ID for setup
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Don't Confuse Property ID with Tracking Tag

Your Property ID is just an identifier. Your Tracking Script is the full JavaScript code you install on your website. Always copy the complete tracking script, not just the Property ID.

Managing Multiple Properties

If you track multiple websites, you can create a separate Property for each one.

Benefits of Multiple Properties

Separate Reporting Each website has its own conversion reports, making it easy to see performance by site.

Different Settings Set different timezones, currencies, and tracking preferences for each website.

Team Access Control Grant team members access to specific Properties (available on Business plans).

Clearer Attribution Keep data clean by avoiding cross-site contamination in reports.

Switching Between Properties

Use the Property Selector in the dashboard to switch between Properties:

  1. Click the Property name in the top navigation
  2. Select the Property you want to view
  3. All reports and settings update to show that Property's data

What Happens After Creating a Property?

After creating your Property, follow these steps:

1. Configure Property Settings

Set up your Property's basic configuration:

  • Timezone - Match your website's primary audience location
  • Currency - Set the currency for revenue tracking
  • Tracking preferences - Enable/disable specific features
Configure Property Settings

2. Install the Tracking Tag

Add the AnyTrack tracking script to your website:

  • Copy your tracking script from Property Settings > Tracking Script
  • Install it in the <head> section of every page
  • Use Google Tag Manager, WordPress plugin, or direct installation
Install AnyTrack Tag →

3. Connect Your Data Sources

Connect the platforms where conversions happen:

  • Affiliate networks - Connect programs like ClickBank, Impact, CJ
  • eCommerce platforms - Connect Shopify, WooCommerce, or custom stores
  • Ad platforms - Connect Google Ads, Facebook Ads, TikTok Ads

Browse Integrations →

4. Verify Tracking Works

Test that data flows correctly:

  • Use AnyTrack Pixel Helper to verify tag installation
  • Check Property Settings for green checkmark
  • View real-time events in Property Settings > Live Events
Verify Your Setup →

Property Settings

Each Property has settings you can customize:

Basic Settings

  • Property name
  • Website URL
  • Timezone
  • Currency

Tracking Settings

  • AutoTag (automatic link tagging)
  • AutoScan (scan for links in redirects)
  • Cross-domain tracking
  • Event tracking preferences

Advanced Settings

  • Custom domains
  • Data retention
  • Team access (Business plans)
View All Property Settings →

Common Questions

Common Questions

It's not recommended. Each website should have its own Property to keep data separate and reports accurate. However, you CAN use one Property for multiple subdomains that are part of the same user journey (like www.example.com and checkout.example.com). Learn about cross-domain tracking
The number of Properties you can create depends on your plan: **Free Plan:** 1 Property, **Pro Plan:** 3 Properties, **Business Plan:** Unlimited Properties. View the pricing.
Yes, you can delete a Property from Property Settings. **Warning:** Deleting a Property permanently removes all tracking data, reports, and configurations. This action cannot be undone. How to delete a Property
Yes, you can rename a Property at any time from Property Settings Basic Settings. Renaming doesn't affect your tracking - your Property ID stays the same.
If you downgrade to a plan with fewer Properties than you currently have, you'll need to delete excess Properties or choose which ones to keep active. Your data won't be deleted automatically, but you'll need to comply with your plan's Property limit.

Next Steps

Now that you understand Properties, get started:

  1. Create Your First Property - Set up tracking for your website
  2. Configure Property Settings - Customize timezone, currency, and preferences
  3. Install the Tracking Tag - Add tracking code to your website
  4. Connect Integrations - Link your affiliate networks and ad platforms

Related Resources

Getting Started

Property Management

Reports & Data

Support