AnyTrack Property
Learn what an AnyTrack Property is, why you need one, and how to create and manage properties to track conversions across your websites and apps.
What is an AnyTrack Property?
An AnyTrack Property is a container that tracks all conversions and user interactions for a single website or app. Think of it as a tracking workspace dedicated to one specific website.
Each Property has:
- Unique Property ID - Identifies your tracking data
- Dedicated tracking tag - JavaScript code you install on your website
- Separate reports - Campaign Reports and Conversion Reports specific to this website
- Custom settings - Timezone, currency, and tracking preferences
Simple AnalogyIf you have an eCommerce store and an affiliate blog, each needs its own Property. Each Property tracks its own conversions separately, just like having separate Google Analytics properties for different websites.
Why Create a Property?
Organize Your Tracking Keep conversion data separate for each website, making reports clearer and more actionable.
Customize Settings Set the right timezone and currency for each website's location and audience.
Scale Your Tracking Track conversions across multiple websites, landing pages, or apps without data mixing together.
When to Create a Property
Create a separate Property for each:
- ✅ Different website domain (example.com vs. blog.example.com)
- ✅ Separate business or brand
- ✅ Different conversion tracking needs (eCommerce vs. lead generation)
- ✅ Mobile app (separate from website)
Use the same Property for:
- ✅ Different pages on the same website
- ✅ Subdomains that are part of the same user journey (www.example.com and checkout.example.com)
- ✅ Different marketing campaigns on the same website
Not sure? Start with one Property. You can always create additional Properties later as your tracking needs grow.
What Types of Websites Can Use Properties?
AnyTrack Properties work for any website type:
Affiliate Marketing Track clicks and conversions from affiliate offers across multiple programs.
eCommerce Track product views, add-to-cart events, and purchases with revenue data.
Lead Generation Track form submissions, phone calls, and other lead conversion events.
Content & Publishing Track ad clicks, affiliate promotions, and user engagement on content sites.
SaaS & Web Apps Track sign-ups, trial starts, and subscription conversions.
Landing Pages Track single-page funnels for specific campaigns or offers.
Understanding Your Property ID
Your Property ID is a unique identifier that connects your website to your AnyTrack account.
Where to Find Your Property ID
- Go to your AnyTrack Dashboard
- Click Property Settings in the left sidebar
- Select your Property from the dropdown (if you have multiple)
- Click the Tracking Script tab
- Your Property ID appears in the tracking code

The Property ID can be found in the Tracking Script tab.
When You Need Your Property ID
- Installing the tracking tag - The Property ID is embedded in your tracking script
- Troubleshooting - Support may ask for your Property ID to investigate issues
- API integrations - Some integrations require your Property ID for setup
Don't Confuse Property ID with Tracking TagYour Property ID is just an identifier. Your Tracking Script is the full JavaScript code you install on your website. Always copy the complete tracking script, not just the Property ID.
Managing Multiple Properties
If you track multiple websites, you can create a separate Property for each one.
Benefits of Multiple Properties
Separate Reporting Each website has its own conversion reports, making it easy to see performance by site.
Different Settings Set different timezones, currencies, and tracking preferences for each website.
Team Access Control Grant team members access to specific Properties (available on Business plans).
Clearer Attribution Keep data clean by avoiding cross-site contamination in reports.
Switching Between Properties
Use the Property Selector in the dashboard to switch between Properties:
- Click the Property name in the top navigation
- Select the Property you want to view
- All reports and settings update to show that Property's data
What Happens After Creating a Property?
After creating your Property, follow these steps:
1. Configure Property Settings
Set up your Property's basic configuration:
- Timezone - Match your website's primary audience location
- Currency - Set the currency for revenue tracking
- Tracking preferences - Enable/disable specific features
2. Install the Tracking Tag
Add the AnyTrack tracking script to your website:
- Copy your tracking script from Property Settings > Tracking Script
- Install it in the
<head>section of every page - Use Google Tag Manager, WordPress plugin, or direct installation
3. Connect Your Data Sources
Connect the platforms where conversions happen:
- Affiliate networks - Connect programs like ClickBank, Impact, CJ
- eCommerce platforms - Connect Shopify, WooCommerce, or custom stores
- Ad platforms - Connect Google Ads, Facebook Ads, TikTok Ads
4. Verify Tracking Works
Test that data flows correctly:
- Use AnyTrack Pixel Helper to verify tag installation
- Check Property Settings for green checkmark
- View real-time events in Property Settings > Live Events
Property Settings
Each Property has settings you can customize:
Basic Settings
- Property name
- Website URL
- Timezone
- Currency
Tracking Settings
- AutoTag (automatic link tagging)
- AutoScan (scan for links in redirects)
- Cross-domain tracking
- Event tracking preferences
Advanced Settings
- Custom domains
- Data retention
- Team access (Business plans)
Common Questions
Common Questions
Next Steps
Now that you understand Properties, get started:
- Create Your First Property - Set up tracking for your website
- Configure Property Settings - Customize timezone, currency, and preferences
- Install the Tracking Tag - Add tracking code to your website
- Connect Integrations - Link your affiliate networks and ad platforms
Related Resources
Getting Started
- Create a Property - Step-by-step setup guide
- Property Settings - Configure your Property
- Install AnyTrack Tag - Add tracking to your website
- Verify Setup - Test your tracking
Property Management
- Delete a Property - Remove a Property permanently
- AutoScan Feature - Automatic link scanning
- Cross-Domain Tracking - Track across multiple domains
Reports & Data
- Campaign Reports - View traffic source performance
- Conversion Reports - Analyze conversion data
- Integration Catalog - Connect data sources
Support
- AnyTrack Pixel Helper - Verify tracking installation
- Contact Support - Get help from our team
Updated 6 days ago
