How to Add AnyTrack to Website Builders

Learn how to install the AnyTrack Tag in your favorite website builders and start tracking conversions and optimizing ROAS.

Overview

No native AnyTrack integration doesn't mean no tracking. Website builders like Wix, Webflow, Squarespace, and Carrd can still capture conversions and send data to ad platforms—you just need to install the AnyTrack Tag manually instead of clicking an integration button.

For most platforms, we recommend using Google Tag Manager (GTM) with the AnyTrack GTM Template from the Community Template Gallery. This gives you the flexibility to add custom events and tracking rules without editing code every time.

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Note

For supported platforms like Shopify, WooCommerce, ClickFunnels, etc., check the Integrations section instead.


Preferred Setup: Google Tag Manager (GTM)

If your builder supports GTM, follow these steps:

  1. Go to Google Tag Manager.
  2. Create or open your container.
  3. Add a new tag:
    • Choose from Community Template Gallery → Search for “AnyTrack”.
    • Paste your Tracking ID (from your AnyTrack Property Settings).
    • Trigger on All Pages.
  4. Publish the container.
  5. In your website builder settings, paste your GTM container ID.

This is the most flexible and scalable method.


Manual Script Insertion (Fallback)

If GTM is not supported:

  1. Copy your tracking script from AnyTrack Property Settings.
  2. Go to your site builder’s Custom Code or Head Injection section.
  3. Paste the script into the <head> section.
  4. Save and publish.

Supported Builders (Examples)

PlatformGTM SupportNotes
WixPaste GTM ID in Settings > Marketing Tools
WebflowProject Settings > Integrations
SquarespaceAdvanced > Code Injection
Carrd🚫Embed code manually in Pro plans
Leadpages🚫Add tracking code per page manually
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Note

If you're unsure where to add the script or GTM ID, check your platform's help center.


Verification

  • Open your site in a private window.
  • Check the browser console for AnyTrack loading.
  • Visit your AnyTrack dashboard to confirm traffic.