Systeme.io integration

Overview: Systeme.io & AnyTrack integration

The Systeme.io and AnyTrack integration enables marketers to track lead and purchase conversions from Systeme.io funnels with precision. By leveraging both client-side and server-side tracking, AnyTrack automatically captures form submissions and Purchase events, then sends them to platforms like Facebook Ads via the Conversions API. This results in higher Event Match Quality, better attribution, and improved campaign performance — all with a no-code setup that takes less than 1 minute.

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ATTENTION

Once you have finalized your integration, you must remove facebook pixel from your systeme.io account!

The facebook integration is set in the following sections:

• Go to each funnel page settings -> Header code and delete the facebook pixel
• Go to your account settings > Custom domain -> Settings: Remove the facebook Pixel id and Token

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TL;DR: Watch the Systeme.io integration Tutorial

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Prerequisites

• AnyTrack workspace with Admin rights
• Systeme.io workspace with access to Sales funnel settings and API Key
• At least one funnel with an opt‑in form

Technical details:

• Tracking method: Server-side
• Setup method: API Key
• Tracking Group: systemeio
• Tracked Events: Lead, Purchase
• Conversion attributes: Customer Data, Conversion value, type, product, currency

Guide: How to integrate Systeme.io with Anytrack

1. Create a New Property in AnyTrack

   From the AnyTrack dashboard, click Add Property and enter the public URL of your Systeme.io funnel.
   

2. Name the Property and Domain

   Give the property a descriptive name (e.g., Systeme Lead Funnel) and confirm the funnel domain.
   

3. Copy Your AnyTrack Tracking Tag

   Click once on the script to copy the tracking tag to your clipboard.
   

4. Open Systeme.io Sales Funnel Settings

   In Systeme.io, go to Workspace → Settings → Sales funnel settings.
   

5. Paste the Tracking Tag and Save

   Paste the AnyTrack script into the Header code field and click Save.
   

6. Copy Your Systeme.io Public API Key

   Still in Settings, open API → Public API Key and copy the key value.
   

7. Open the Integration Catalog in AnyTrack

   Return to AnyTrack and navigate to Integrations → Catalog.
   

8. Locate the Systeme.io Integration

   Search for Systeme.io and click its card.
   

9. Install the Integration

   Click Install Integration.
   

10. Create the integration

    Set an intuitive name (e.g., Systeme.io – Lead API) and click Create.
    

11. Paste the Systeme.io API Key

    In the integration wizard, paste the key you copied earlier.
    

12. Connect and Validate the Key

    Click Connect. AnyTrack will verify the key and display a success toast.
    

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Success

Systeme.io is now integrated with AnyTrack.

Verify your Systeme.io setup

1. Test Your Funnel Conversion

   • Submit the opt‑in form once to trigger a Lead event.

   

2. Open the Systeme.io Event Log in AnyTrack

   • In AnyTrack, select Event Log under the Systeme.io integration.

   

3. Inspect Received Conversion Events

   • Confirm that Lead or Sale events appear in the logs

   

Frequently Asked Questions (FAQ)

• What events does the Systeme.io integration send to AnyTrack?

  Opt-in and Purchase events.

• Is the tracking tag GDPR / CCPA compliant?

  Yes. The AnyTrack tag is a first-party script that stores data under your domain, which helps you comply with GDPR, CCPA, and browser privacy restrictions. You’re still responsible for:
  • Displaying a consent banner
  • Honoring “Do Not Track” signals
  • Updating your privacy notice to reflect the data flow to AnyTrack

• Does the integration work with custom domains in Systeme.io?

  Absolutely. As long as your funnel pages load the tracking tag from AnyTrack, events will be linked to the correct property—even when served on a custom domain or sub-domain.

• How fast do events appear in AnyTrack?

  Events hit the AnyTrack API in real time because Systeme.io pushes data via webhook. You should see the lead in the Event Log within a few seconds after the form submission.

• How do I test the integration before going live?

  Go through your funnel and inspect the Integration Event Log.

• What happens if I edit my funnel after installing the tag?

  No changes are required as long as:
  • The funnel pages still include the AnyTrack tag in the header
  • The automation rule continues to send the webhook to AnyTrack
    If you clone or rebuild a page, re-check that the header code snippet is still present.

• Can I track purchases as well as leads?

  Yes.

• Does adding the AnyTrack tag slow down my pages?

  No. The script is asynchronous and so it won’t block rendering or noticeably affect Core Web Vitals.

• How do I disable or delete the integration?

  Go to the integration settings and delete the integration. AnyTrack will remove the integration from the Dashboard, and delete the Webhooks set in your Systeme.io account.

• What permissions do I need in Systeme.io?

  You must be admin.

• Can I pass UTM parameters and custom fields?

  Yes. AnyTrack automatically captures:
  • UTM parameters present in the URL
  • Click IDs from ad networks (gclid, fbclid, ttclid, etc.)
  • Form fields included in the Systeme.io submission payload
    You’ll see these attributes in the Lead timeline and can forward them to Google Analytics 4, ad platforms, or your CRM.

• How do I prevent duplicate leads?

  AnyTrack automatically deduplicates conversions based on several conversion attributes such as the AnyTrack clickid, the lead email address and other uniquely identifiable values passed to AnyTrack through the integration.

Next Steps

• Map additional events (Purchase, Upsell) in Settings → Events Mapping.
• Connect outbound destinations (GA4, Meta CAPI, TikTok EAPI) to complete the feedback loop.
• Monitor the Event Log for anomalies and leverage the Timeline to debug individual conversions.