Twinspires Affiliates

What is the Twinspires Affiliates Integration?

The Twinspires Affiliates integration connects your affiliate marketing campaigns with AnyTrack's conversion tracking system. This integration automatically captures visitor data, tracks affiliate link clicks, and records conversions from Twinspires Affiliates offers.

Why Use This Integration?

Track Every Conversion Get complete visibility into your affiliate performance with real-time conversion data from Twinspires Affiliates to AnyTrack.

Optimize Ad Campaigns Feed accurate conversion data to Google Ads, Facebook Ads, and TikTok Ads for automatic campaign optimization.

Maximize ROI Make data-driven decisions with detailed attribution reports showing which traffic sources generate the most valuable conversions.

How the Integration Works

The 4-Step Process

1. Visitor Arrives: AnyTrack captures traffic source data and visitor information when someone lands on your website.

2. Link Click Tracked: When visitors click your Twinspires Affiliates affiliate links, AnyTrack:

   • Records detailed click data
   • Sends events to your tracking pixels
   • Adds a unique identifier (click_id) to the link

3. Conversion Recorded: When visitors convert on Twinspires Affiliates, the platform sends conversion data back to AnyTrack in real-time.

4. Data Distributed: AnyTrack processes the conversion and sends it to your ad platforms (Google Ads, Facebook Ads, TikTok Ads) for campaign optimization.

Integration Details

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About Tracking Groups

All IncomeAccess-powered programs use the same tracking technology. When manually tagging links, always use data-tracking-group="incomeaccess" regardless of which specific program you're promoting.

Tracked Events

Setup Instructions

Step 1: Install the Integration

1. Go to your AnyTrack Integration Catalog
2. Search for "Twinspires Affiliates"
3. Click the Twinspires Affiliates card
4. Click Install

Step 2: Generate Security Key

To connect your Twinspires Affiliates account to AnyTrack:

1. Log into your Twinspires Affiliates affiliate dashboard
2. Navigate to Settings > API or Security Keys
3. Click Generate New Key
4. Set IP whitelist to 0.0.0.0/0 (allows AnyTrack's servers to receive conversions)
5. Copy the security key

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Why whitelist all IPs?

AnyTrack's servers use dynamic IP addresses, so whitelisting all IPs ensures conversions are always received. This is a standard configuration for webhook-based integrations.

Step 3: Add Security Key to AnyTrack

1. Return to AnyTrack integration settings
2. Paste your security key in the designated field
3. Click Save

Validate Your Setup

Check Link Tracking

Your affiliate links need proper tracking data tags. AnyTrack handles this automatically through AutoTag.

AutoTag Methods:

• Automatic (Recommended): AnyTrack finds and tags Twinspires Affiliates links automatically
• AutoScan: Works with redirect plugins by scanning and tagging embedded links
• Manual: Add tracking attributes using data-tracking-group="incomeaccess" or append &c=--CLICK-ID-- to links

Manual Link Example:

<a href="https://example.foo/goto/twinspires" data-tracking-group="incomeaccess">
  Twinspires Affiliates Offer
</a>

Verify Link Tagging:

1. Add a Twinspires Affiliates affiliate link to your website
2. Hover over the link or inspect it in browser developer tools
3. Confirm the c=[click_id] parameter is added automatically

Verify Conversions

Check your conversion tracking by either:

• Waiting for a natural conversion
• Creating a test conversion yourself

Then inspect the conversion logs in your AnyTrack dashboard to confirm data flows correctly.

Sample Conversion Data:

{
  "netrevenue": "2.55",
  "affcustomid": "QfdSVGM3YZTZjwj0DElkDFYFBbgendJlTZ",
  "activedays": "1",
  "totalcommission": "1.02",
  "bannerid": "1195",
  "creativename": "Text_Link_WH_Sport",
  "clicks": "0"
}

What to Expect After Setup

Timeline

Real-Time Tracking:

• Immediate: Link clicks appear as OutboundClick events in AnyTrack (visible within seconds)
• Real-time conversions: Conversion data flows from the affiliate program to AnyTrack and then to your connected ad platforms in real-time
• Validation timeframe: Depending on your traffic volume, you can validate the integration within minutes to hours (not days)

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Quick Validation Tip

For instant validation, connect Google Analytics 4 and use the Debug View to see events flowing in real-time as you test clicks and conversions.

Where to Check

1. Link tracking: Use the AnyTrack Pixel Helper extension on your website
2. Conversions: Check the Conversion Event Log in your AnyTrack dashboard
3. Attribution: View Attribution Reports in your dashboard
4. Real-time validation: Connect Google Analytics 4 and use Debug View to see events in real-time

If You Don't See Data

If conversions don't appear within a few hours of active traffic:

1. Review the Conversion Event Log for errors
2. Verify the c parameter appears in your Twinspires Affiliates dashboard reports
3. Follow troubleshooting steps below

Common Questions

Troubleshooting

Step 1: Verify Your Basic Setup

Check Tracking Tag Installation

1. Install the AnyTrack Pixel Helper Chrome Extension
2. Visit your website
3. Verify the extension icon turns blue (indicating AnyTrack tag is detected)
4. If the icon doesn't turn blue, review tag installation

Verify Security Key is Valid

1. Go to your AnyTrack integration settings for TwinSpires
2. Check for error messages in the integration status
3. If you see "Api key format is invalid" or similar errors:
   • Log into your TwinSpires affiliate dashboard
   • Generate a new security key
   • Update the security key in AnyTrack settings
   • Click Save

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Security Key Requirements

• Set IP whitelist to 0.0.0.0/0 in your affiliate dashboard
• Copy the complete key without extra spaces
• Save in AnyTrack before testing

Step 2: Not Getting Any Conversions?

Check Your Integration Settings

• Verify the integration is active in your TwinSpires affiliate dashboard
• Confirm you're using the correct AutoTag parameter (c)
• Check that your security key hasn't expired (if applicable)

Check Your Link Tagging

• Verify links aren't hidden behind JavaScript or double redirects
• Ensure links use standard <a> HTML elements
• Try adding the tracking group manually: data-tracking-group="incomeaccess"

Step 3: Conversions Show Errors?

Most Common Issue: Missing Click ID This happens when AutoTag couldn't add the click_id to your affiliate links.

Solutions:

• Check if links are behind JavaScript or complex redirects
• Verify links are in standard HTML format
• Manually add tracking group attributes to links
• Ensure your offers only get traffic from pages with the AnyTrack tag installed

Conversions Not Validated?

• Compare your integration settings with AnyTrack's pre-defined integration
• Copy the Event Reference from your Conversion Event Log and contact support

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Before Contacting Support

Check the Conversion Event Log to identify specific errors. When contacting support, include:

• Event Reference ID from any errors
• Screenshot of your link's HTML code
• Screenshot of integration error (if any)
• Your TwinSpires affiliate ID

Related Resources

Essential Setup Guides

• Install AnyTrack Tag - Set up tracking on your website
• AutoTag Explained - Understand automatic link tagging
• Tracking Groups (TGID) - Learn about tracking group identifiers
• Click ID Overview - Understand unique click identifiers

IncomeAccess Platform

• IncomeAccess Integration Overview - Platform explanation and all available programs
• Request New Integration - Suggest a program

Monitoring & Troubleshooting

• Conversion Event Log - Monitor conversion data
• AnyTrack Pixel Helper - Verify tracking installation
• Integration Troubleshooting - Common issues
• Contact Support - Get help from our team

Advanced Setups

• Direct Linking Setup - Track direct-to-offer campaigns
• Cross-Domain Tracking - Track across multiple domains