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WooCommerce Advanced Options

Set up WooCommerce advanced conversion tracking with AnyTrack. Use client-side tracking as a fallback when the AnyTrack plugin cannot be deployed, and map Purchase events for accurate attribution.

Client-Side Tracking Settings for WooCommerce

Section titled “Client-Side Tracking Settings for WooCommerce”

If you’re not using the AnyTrack Plugin for WooCommerce, which you should, you can activate client-side tracking for Purchase events and map them as if they were native AnyTrack integration events. However, this feature should only be used if deploying the plugin is not feasible. Using the plugin is strongly recommended as it allows you to track additional WooCommerce events, not just purchases.

⚠️ Warning

Only activate client-side tracking as a fallback when the AnyTrack Plugin for WooCommerce cannot be deployed.

To configure client-side tracking:

  1. Open the AnyTrack Dashboard and go to Property Settings
  2. Select your WooCommerce site using the property selector
  3. Go to the Settings tab
  4. Scroll down to Client-Side Tracking Settings
  5. Select WooCommerce
  6. Choose the Purchase event and map it to a conversion
  7. Click Save
How to find the client-side tracking options for the WooCommerce integration from the AnyTrack dashboard.
Client-side tracking options for WooCommerce can be found in the Settings tab of the Property Settings section.

What client-side tracking covers

Section titled “What client-side tracking covers”

Client-side tracking for WooCommerce only captures Purchase events. It does not track earlier funnel steps like ViewContent, AddToCart, or InitiateCheckout. For full funnel coverage, use the AnyTrack Plugin for WooCommerce instead.

📘 Note

Client-side tracking relies on the Tracking Tag being installed on your site. Make sure the tag is firing correctly before testing Purchase events.

Advanced WooCommerce Tracking FAQ

FAQ was last reviewed on 2026-06-10

When should I use client-side tracking instead of the plugin?
Only use client-side tracking when you cannot install the AnyTrack Plugin for WooCommerce. Common reasons include hosting restrictions, plugin conflicts, or custom checkout implementations that prevent the plugin from running.
Does client-side tracking capture the same events as the plugin?
No. Client-side tracking only captures Purchase events. The plugin tracks the full funnel including ViewContent, AddToCart, InitiateCheckout, AddPaymentInfo, and Purchase.
Can I use both client-side tracking and the plugin at the same time?
No. Using both will cause duplicate tracking. Use only one method. The plugin is recommended because it covers more events and includes server-side tracking.
Will client-side tracking still send data to my ad platforms?
Yes. Purchase events captured via client-side tracking are sent to your connected ad platforms through AnyTrack, just like plugin-tracked events.
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Full setup guide with the recommended plugin method.

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