Reddit Integration
Learn how to integrate Reddit Ads with AnyTrack to track and optimize conversions through Redditβs Conversions API (CAPI).
Reddit Integration Overview
The AnyTrack + Reddit integration enables you to automatically track, attribute, and optimize your Reddit Ads campaigns. By connecting Reddit Ads to AnyTrack, you can send real-time conversion data back to Reddit, improving campaign optimization and ROAS through the Reddit Conversions API (CAPI).
Benefits of Integrating Reddit with AnyTrack
- π Seamless Conversion Sync β Automatically send conversions from AnyTrack to Reddit Ads via the Conversions API.
- π― Improved Attribution β Track the full customer journey across touchpoints.
- π Better Ad Optimization β Feed Redditβs algorithm with first-party conversion data for smarter bidding.
- π Compliant Tracking β Cookieless and GDPR-friendly tracking solution.
How to Connect Reddit with AnyTrack
Follow these steps to integrate your Reddit Ads account with AnyTrack:
Step 1: Access Your AnyTrack Dashboard
- Log in to your AnyTrack account.
- Navigate to the Integrations section.
- Select Reddit Ads from the available integrations.
Step 2: Connect Reddit Ads
- Click Connect Reddit Account.
- A Reddit OAuth window will open β log into your Reddit Ads Manager.
- Grant AnyTrack permission to access your Reddit Ads account.
β Once connected, AnyTrack will automatically import your Reddit Ad Accounts and associated Pixels.
Step 3: Map Conversion Events
- Go to your AnyTrack Pixel configuration.
- Define which conversion events (e.g.,
Purchase
,Lead
,Signup
) should be sent to Reddit. - Match each event to the corresponding Reddit Standard Event using the AnyTrack event mapping tool.
Tip:You can use AnyTrackβs Auto-Tracking feature to capture and forward events automatically, without adding extra code.
Step 4: Verify Conversion Data
To confirm your integration is active:
- Launch a test conversion (e.g., submit a form or make a test purchase).
- Check your AnyTrack dashboard to ensure the conversion is recorded.
- Open Reddit Ads Manager β Events Manager to verify the event received through the Conversions API.
If the event appears with a green βActiveβ status, your integration is complete!
Troubleshooting Tips
-
β οΈ No conversions appearing?
- Check that your Reddit Pixel is correctly linked in AnyTrack.
- Ensure Redditβs CAPI token hasnβt expired.
- Verify that your domain is tracked with the correct AnyTrack script.
-
π§ Duplicate conversions?
- Disable any manual pixel firing in your site code to avoid double-counting.
-
π΅οΈ Event mismatch warning in Reddit?
- Recheck your event mapping and ensure consistent naming between AnyTrack and Reddit.
Common Use Cases
- Track Reddit ads promoting affiliate offers, lead forms, or ecommerce stores.
- Attribute cross-channel conversions (e.g., Reddit β landing page β checkout).
- Send server-side conversions to Reddit for better signal reliability.
Integration Summary
Feature | Description |
---|---|
Integration Type | Native API (CAPI) |
Connection Method | OAuth 2.0 |
Events Supported | ViewContent, Lead, Purchase, Signup, Custom |
Tracking Mode | Client + Server-side |
Auto Event Tracking | β Yes |
Multi-Domain Support | β Yes |
FAQ
Q: Does Reddit Ads support postback tracking via AnyTrack?
Yes. AnyTrack can send conversions to Reddit Ads using both client-side and API-based tracking.
Q: Can I use AnyTrack without adding Redditβs pixel code manually?
Yes β AnyTrack handles pixel firing automatically once the integration is connected.
Q: How often are conversions synced to Reddit?
Conversions are sent in near real-time (within a few seconds of being tracked by AnyTrack).
Updated about 9 hours ago